As more attention has been fo…
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Added by Steve McAllister on July 25, 2009 at 4:30pm —
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Added by Steve McAllister on July 1, 2009 at 8:36am —
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"Exactly why did you pick me?"
"Because you paid attention," Yewell stated. "Do you think you're the only one we've sent messages to? That's our entire mission here: to speak to your people."
"About what?"
"About life."
"I thought you wanted me to write about marketing?"
"We do."
"So what's that have to do with life?"
"Everything."
"I don't understand."
"Most don't," Yewell said with a shrug. "That's why we want you to help us. You see, as often as we try to communicate with your kind,…
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Added by Steve McAllister on June 25, 2009 at 8:50am —
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If you haven't signed up to be one of the first to read
The McAllister Code yet, you've only got one week left. It's only one dollar to receive a truly revolutionary book right to your email inbox for 72 days!
I said before that if you signed up before midnight on June 30, I'd send you an eBook of
The Rucksack Letters, but I'm going to do you one better. If you sign up now and become one of the first to read…
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Added by Steve McAllister on June 25, 2009 at 8:42am —
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Image of Gale Fulton Ross
A few years ago, I was approached by an artist by the…
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Added by Steve McAllister on June 23, 2009 at 9:29am —
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I am looking for inspiration.
I have written a fictional book based on the tenets of excellence espoused by a number of ideologies. I am looking for individuals and businesses that exemplify these tenets so that I may further write about them and share their stories with others. Basically, I am looking to write about heroes. It has been said that we are the change we have been waiting for. I want to write about those changes.
So if you have been inspired by someone or by a business, please let…
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Added by Steve McAllister on June 23, 2009 at 8:38am —
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"We want you to write the world," said Yewell.
"You want me to what?"
"Write the world," repeated Iman.
"Do you mean you want me to write to the world or about the world?"
Again, they looked at one another and back at me. "Yes," they said in unison.
"I don't understand."
"Didn't you read the press release?"
"Yeah, but it was about a book that I haven't written. I've never even heard of it."
"We're optimistic," said Iman.
"Wait a minute," I said, "you really want me to write a book about…
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Added by Steve McAllister on June 22, 2009 at 8:47am —
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I opened my eyes with a few blinks as reality rolled to a stop like a slot machine register. I saw two faces look down upon me. They were unlike any faces I had ever seen before. They were... well, alien. Large, soft black eyes blinked at me from cocked heads shaped like eggplants. Their skin was the color of ivory and just as smooth, their eyes the only protrusions with two small holes for nostrils beneath them and small slits for mouths upturned as if they were... smiling?
I didn't know what…
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Added by Steve McAllister on June 19, 2009 at 8:02am —
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Though Sarasota has many things to be proud of (the great weather, the pristine beaches, the scores of art galleries and theatres), one of our most recent bright spots is a girl who just wanted to dress up for Halloween. A few years ago, when
Jenna Norwood tried to fit into a showgirl costume, she didn't like what she saw in the mirror. So she took her journey to a better figure and turned it into a small empire.
Jenna has been a vegetarian for most of…
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Added by Steve McAllister on June 19, 2009 at 7:51am —
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I took a few steps forward and froze. As I approached it, a soft glow began emanating from the back room. I slowly walked toward it, my heart rate quadrupling with each footfall. I reached my hand forward and pushed the door open, my eyes opening widely at the spectacle that appeared before me.
In the center of the room, a glowing orb hovered a few feet above the floor. About the size of the beach ball, the orb was mostly blue with clouds wisping through it, as if it encompassed the sky within…
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Added by Steve McAllister on June 18, 2009 at 6:00pm —
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As we come out of this slump in the economy, which I hear we are on our way, wouldn’t you like to do things the right way? Wouldn’t you like your money to go to something other than companies that are only going to cause more woe for the planet and its inhabitants? Consider SRI’s (Socially Responsible Investing).
My wife introduced me to a new website (she introduces me to most new websites) that specializes in educating people on socially responsible investing. It’s called Ethical Market Media…
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Added by Steve McAllister on June 18, 2009 at 8:39am —
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Psychologist Abraham Maslow developed what he called his Hierarchy of Needs. It describes the needs that each human faces, and once a person has fulfilled a specific need, he is then consciously (or subconsciously) able to progress in meeting the next need. When I was first introduced to them in college, I was aware of only five, but upon further study, there are actually eight.
Physiological Needs
Safety, Health, and Security Needs
Belongingness and Love Needs
Esteem Needs
Cognitive Needs
Aest…
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Added by Steve McAllister on June 18, 2009 at 8:11am —
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I found the address on Orange Avenue and looked again at what I had scribbled. Surely enough, the address was correct, but the sign on the building said “Life Skills Institute.” This couldn’t be the right place. I stared at the building for a moment and considered my options as my fingers drummed the steering wheel.
I’d been duped, that much was for sure. But by whom? Who would write such a thing and go to all of the trouble of inventing a PR company to get it printed. A book about aliens? It’s…
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Added by Steve McAllister on June 18, 2009 at 7:30am —
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A few years ago, I was introduced to Joseph Campbell through a PBS special titled
The Power of Myth, hosted by Bill Moyers. In the program, Campbell discussed ideas from his book
A Hero with a Thousand Faces and what he calls "The Hero's Journey."
As Campbell puts it, " A hero ventures forth from the world of common day into a region of supernatural wonder: fabulous forces are there encountered and a decisive victor…
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Added by Steve McAllister on June 17, 2009 at 4:39pm —
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I met a new friend on Gaia.com by the name of Jeff Klein. Jeff has wonderfully demonstrated many of the points that are woven into the fabric of
The McAllister Code. He has a website at
www.workingforgood.com where he will soon be launching his book. I could try to paraphrase his mission, but I think it sounds better coming from him.
“Working for Good is...
An approach to business and work based on the understanding that the process is the prod…
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Added by Steve McAllister on June 17, 2009 at 4:03pm —
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His message read, "Congratulations, Steve! I just read the report in Page One. That's awesome! I had no idea. Keep up the good work."
Page One? No idea about what? I knew that Page One was a daily email newsletter from SRQ Magazine, but had never actually read it. I thought it must be time to start. I went to the next email.
It was from a graphic designer I knew named Tony. "Great job, Steve! I knew you had it in you."
What? What do I have in me? I went to the next email.
It was from Burt. B…
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Added by Steve McAllister on June 17, 2009 at 3:57pm —
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My wife gave me an article to read in “More” magazine, and I just thought the story was incredible. So I have to share it.
In Salt Lake City, Utah, a woman named Denise Cerreta has opened a ‘pay what you want’ restaurant called One World Everybody Eats. The restaurant, or community kitchen as it is called, is buffet style, and there are no prices for the food. So the customers are a diverse mix of homeless people and business people sitting side by side.
There is a sign by the buffet asking pa…
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Added by Steve McAllister on June 16, 2009 at 5:29pm —
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I figured that the harsh winds had something to do with it, so I went outside to survey the damage assumed that a transformer blew somewhere and that my entire street would be sheathed in darkness. However, when I stepped to the center of the windswept street, I was amazed to see streetlights burning and each and every house but mine was glowing with incandescent light from the windows.
I looked back to my house, and sure enough, it was the only one swathed in darkness.
Then came the sound. A…
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Added by Steve McAllister on June 16, 2009 at 2:29pm —
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My latest book,
The McAllister Code, was written by developing an outline derived from several different ideological paradigms. By laying these paradigms side my side and seeing how they interweave, I wrote the story by following the consistent flow between all of them. Upon reading it, some of them are more glaring than others, but I would like to use the next few blogs to state what paradigms were used, and continue to write about them over the coming months and discuss how they were us…
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Added by Steve McAllister on June 16, 2009 at 2:09pm —
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That's right. In three more weeks, the journey of
The McAllister Code will begin. I've had some great responses about the book so far, and I'll actually be going on the radio for the next two weekends to discuss it further.
If you haven't signed up to receive it yet, what are you waiting for? It only costs a dollar.
One dollar for 72 emails on how to build a better business and how to be a better You. How can you pass up a deal like that?
And don't forget that if you sign up before mid…
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Added by Steve McAllister on June 10, 2009 at 10:02am —
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